Ready to trade your comfort zone for a life of purpose? Join Jessica for the Imperfect Courage Book Club! >

Hi there, I'm Jessica

I’m Jessica, and I’m so glad you’re here!

I’m the author of Imperfect Courage and Founder of the socially conscious fashion brand Noonday Collection. Over the years, I’ve met so many women who are letting their fears sideline them. I have been there, too—and that’s why I wrote this book. In Imperfect Courage, I take you by the hand and lead you through your fears toward the life of impact and meaning you were made for. Ready to join me?

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How Courageous are you?

My mission is help you move past your fears into the life of impact and purpose you were made to live. But to do that, we’ll need to find out where you stand on the courage spectrum (no judgment!).

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The Going Scared Podcast

Want to be inspired by others who have chosen an imperfectly courageous way of life? The Going Scared Podcast is your go-to source for all things social impact, entrepreneurship, and courage. Listen in as I sit down with change-makers ready to share their secrets with you.

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What words do you want to define you? I think it was a sign that my least favorite part of my face (the circles under my eyes) is illustrated here with one of my deepest values: EMPATHY. 💙⁣⠀
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An illustrator named "Stormy Fuego" created this illustration, along with seven others including @brenebrown and @shondarhimes, for an article from @99designs featuring authors who put a creative spin on the whole self-improvement space. I was definitely humbled by both this awesome piece of art and the idea that my name was on the same list as some of my role models, but it also got me thinking: What values do I wear? And further more, what values do I WANT to wear? 🤔⁣⠀
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I'll share a few values of mine, but I'd love to hear yours as well! Let me know below in the comments and let’s inspire one another today to live into who we want to be! 😊⁣⠀
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Here are some I know for sure: Empathy. Vulnerability. Generosity. Bias to Action. Adventure. Your turn!⠀
  • As I was staring at my favorite backyard tree, I had this thought, “Wow, the blooms are going to be so beautiful this spring because it has been such a rainy year.” Then it hit me— what we water WILL eventually bloom and what we soak will bloom even more beautifully. What are you watering? What are you not watering but still expecting to bloom? I am letting these little buds remind me to rain down on the patches of my life where I want to see growth.... even if those blooms don’t appear for a long while. Because eventually what we water will bloom. 🌷🌱
  • The baby that made me a mama is 13 today and I have cried every day this week just thinking about it.  I am in awe of the woman she is becoming. All that aggression I saw in her as a babe with her little brothers is now being used to stand up for others. All that question asking she did is now leading her on an authentic faith journey. ⠀
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Amelie Rose Honegger: she is a caring, fiercely loyal friend. She is determined. She tells it like it is and watch out because her BS radar is strong! She is pragmatic, analytical, generous and a little bit daring with a big dose of friendly and enthusiastic thrown in. She is confident but according to her teacher, “She stands up for what is right without making others feel less than.” If our future is in the hands of girls like her, I gladly look forward to it!
  • We are spring breaking with 5 families from our neighborhood, in one house with 14 kids ages 3-12. Turns out my pacing partner on the slopes is a seven year old! Dottie’s seven year old skiing is frightfully fearless! I chased her down the mountain all morning yelling, “Make those S’s bigger!” while she completely ignored me and waved from the bottom!
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My favorite moments on the slopes: 1️⃣ Holden was having a hard time getting back up after a fall. A girl half his size skied over and helped him up 💪🏾. 2️⃣ Amelie broke her arm on her first day of skiing last year. She was scared to get back on the mountain again... but she did it! She eventually got her confidence back and I am so proud of her! 3️⃣ All the kids cheering for one another, helping one another and including one another. Some days you think your kids are total jerks but yesterday all of us parents gathered for beer at the bottom of the slopes and reminded one another to remember our kids on this trip: their courage, their tenacity, and their love for one another.
  • Have you ever felt so stuck on wanting a "perfect" outcome that it paralyzed you from moving forward? ⭐(GIVEAWAY coming, so read on)⭐You can’t buy the dress you’ve been eyeing until you’re that ideal weight. Or you can’t go on the date until the nerves subside (they won’t — just go!). Or you can’t invite your neighbors over until the house is sparkling clean (even though a house is for LIVING in). 🏡⁣⠀
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Yeah, I’ve been there too. I often have to pause (ESP in the middle of a creative project), and ask myself "Is it good enough?" It requires intention to arrive at that place,  but when we can get to that moment of feeling like *just good* is actually 110% *good enough*, a lightness meets us there. We’re able to move forward without the weight of imperfection holding us back. We surrender to the outcome and remember we are actually not in THAT much control. 💙⁣
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One such lady who totally embraces this idea, and who inspires me to keep doing the same, is the ever awesome @reshmasaujani. Reshma is the founder of @girlswhocode and was the first Indian American woman to run for Congress (in my mind about the bravest thing you could possibly do). She’s paving the way for little girls to have equal opportunities as all the little boys out there -- a world I definitely want for my Amelie. 👏 ⁣
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Reshma and I come from totally different backgrounds, but I felt a sister-like connection during our conversation for the #GoingScaredPodcast. We even wrote books that are eerily in line with each other, mine titled Imperfect Courage and hers titled Brave, Not Perfect. Recognize the kindred spirits there? ✨⁣⠀
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During our chat for the #GoingScaredPodcast, we go inside what it looks like to be a little less perfect and what it’s like to make room for the things that really matter. I also want to give you some good reads that’ll inspire you to go scared into whatever you’re called to do, plus some gorgeous @noondaycollection and a tee from @girlswhocode! To enter:⁣⠀
1️⃣ Follow @reshmasaujani and me ⠀⁣⠀
2️⃣ Tag a woman who you know has it in her to push away perfection and instead focus on going scared. ⠀⁣⠀
3️⃣ There will be one winner chosen on Monday, 3/25!
  • I heard a version of this while watching the documentary “She Started It”, a film exploring the cultural under representation of females in entrepreneurship. One of the entrepreneurs featured was on her last leg. Everyone was telling her to give up. She refused. 😍
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Feel like you have tried everything? Learn a new alphabet! Modern Chinese has about 7,000 characters. Don’t give up!
  • Bradley and Lady Gaga have nothing on us 😂. .
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We are celebrating 17 years of marriage today! What better way to celebrate than by sharing a room with our kids in a motel on our spring break road trip to Colorado 💑. 💕
💕  Since today is not optimal anniversary celebration time, we came up with a date in April to officially honor our 17 years but Joe said last night, “Soooo, we are truly, officially celebrating on that day?” And after 17 years, I was able to accurately translate that statement to, “Are you going to be pissed off if I really don’t do anything to honor our official anniversary because, if so, let me know and I will get you something.” So I responded to the translation with, “I truly don’t need you to do anything for me.” And it’s sincerely what I meant! There was no secondary conversation in my head that went, “I am saying I don’t care but you should know to at least write me a note.” 💕
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Here is to the joy of sticking with marriage! We become less passive aggressive and more honest + vulnerable every year. After all this time, he is still my very best friend.
  • Do you ever start your period {sorry, dudes} and think, “So that is what this last week was all about!” Between jet lag, a very full work week, family life, and hormones (because apparently I am still a teenager when it comes to tracking basic life things), I was having some CRAZY thoughts this past week. The kind that your 20 year old self would actually take seriously but the kind your 40 year old self says, “I am not my thoughts. This, too, shall pass.”
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My college pastor once shared a story that has stuck. He was driving down the highway one day, glanced over, and saw one of his parishioner’s cars parked at one of those xxx pornography places. He immediately pulled into the parking lot, walked in and found his parishioner in the aisle. My pastor gently put his arm around the guy’s shoulder and said softly, “Hey man, let’s get out of here.” And they walked out. 💚
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No shame. No pointing finger. Just love. 💚
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This story always comes to mind when I go to wacky places in my head. To gut check the voice of evil or good, I imagine myself in that aisle and God coming to me gently, steering me towards light. No shame. No pointing finger. Just a shoulder embrace of love. 💚
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If you are in an aisle where you don’t belong today, let that voice of love bring you to light. And also- hormones are real. And women are amazing.
  • Update: I’ve chosen a winner! Thanks for entering! // GIVEAWAY TIME (keep reading for over $500 worth of products)!
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How do you feel when you hear the word “networking”? Fake hustle, exhausting, inauthentic? What about when you hear “building long term relationships for the sake of serving others.”? So much better, right? My friend @johnruhlin and I are totally debunking what it means to network on today’s podcast. We give you practical and applicable tips that will shift your thinking and help you see that life is all about connection and curiosity.
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They call @johnruhlin the “Master Networker” and an expert gift giver because of his ability to connect with just about anyone and create the kind of long-term relationships that help us go scared into the climb toward reaching our goals. And to be honest, that’s something we all need. 💙
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In this episode, John and I talk about harnessing gift giving as a way towards connection. His book “Giftology” will make you rethink how you gift to others and how you invest in your relationships. And in the honor of gifting, John and I are giving away our two favorite items to gift: the best-selling Modern Leather Tote from Noonday and $350 worth of handcrafted tools from @cutcocutlery 😍
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Enter to win: 
1. Subscribe to The Going Scared Podcast
2. DM me a screenshot of your subscription
3. We’ll select a winner ‪on 3/18‬!
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For anyone wanting to step up their career (especially in marketing or sales), this episode is for you! #GoingScaredPodcast

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